Stem voor de natuur
Client
Agency
Role
Year
Mother Nature
Dutch Courage Media
Concept & copy
2023
In an exceedingly polarised political climate where the actual climate gets less and less attention, how do you make sure people think about the *actual* climate when casting their vote?
By measuring and publishing how well each party’s “green score” is and thereby giving Nature a voice.
We managed to reach various national news broadcasts. Hundreds of thousands of euros of media value on a budget of zero.
Project done with Karel Jan Alsem, Ten Stripes, Merkbrouwers, Nienke Kersten, Baudien Bosma, Jade Kandelaar and Vera Thijssen.